At the heart of Amy’s approach is her belief that good can always be bettered. She builds teams as thoughtfully as she builds ideas — forming agile creative pods tailored to each campaign’s needs, balancing art direction, strategy, and production to meet business goals with imaginative precision. A dedicated mentor and team developer, Amy cultivates environments where creativity thrives, collaboration deepens, and every project becomes a platform for growth.
Before joining The Home Depot, Amy led creative for Case-Mate, redefining digital storytelling and e-commerce experiences across six global brands. Her earlier work as a Creative Director and Consultant spanned industries — from technology and fashion to food, fitness, and entertainment — shaping the visual and emotional DNA of brands like Mercedes-Benz, Coca-Cola, Restoration Hardware, ModCloth, UPS, Pottery Barn, and Untuckit.
Whether launching a startup or elevating an enterprise, Amy’s guiding principle remains the same: to leave every brand, every team, and every story stronger than she found it. With an eye for clarity and a heart for craft, she continues to build brands that not only perform — but endure.
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